- Your customers know that they now have the option to text you
- You can educate your audience about how and why they can text you
Creative Ways to Tell Your Customers They Can Use Landline Texting to Contact You
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Why Business Texting is 2019’s Biggest Trend
Safe and Reliable
Your marketing agents put a lot of energy into fashioning a campaign, be it an SMS campaign or any other type of advertisement, you want it to reach the people and invite the engagement or interest you’re shooting for. But how can a business be sure that they’ll get the outcome they’re aiming for and that the ad you create won’t be wasted? The only platform that can assure that your message will be seen by people is mass text messaging. Business texting is one of the most dependable marketing channels in the entire world. The public carries their mobile devices with them at all times and they instantly react to anything they receive or when they see a notification on their screen. Based on statistics, 90% of text messages are read in 3 minutes of being received. They’re not typically ignored or deleted or thrown into the spam folder, but they are in fact read. So, when using text messages for marketing, you’re pretty much guaranteeing that almost all your customers are getting and reading the messages you send. This level of reliability is the reason that business texting is trending in 2019.Improved Conversion Rates
Mass text messaging can really help drive your business conversions. Since people see all of your messages, you can engage them without difficulty and improve your conversion rates. But in order to boost the engagement percentage, you can’t just send a message for the sake of sending a message. You need to wisely analyze your subscriber’s needs and deliver value to them via your text messaging approach. If you do it right, you will effectively improve conversions through business texting. There are plenty of ways to improve your conversion rates with business texting. For instance, you can use call-to-actions (CTAs) that will motivate your subscriber to take an action with a simple click of a link or by sending a special promotional coupon code that can be used on your web store or brick-and-mortar location. The URLs in the text messages that will bring your prospect of customer to your website (or any particular landing page) will be trackable, which is tremendously valuable for investigating your performance results. You can examine your marketing campaigns based on how they performed and recognize how clickable they were to the audience. When you continuously collect and evaluate this type of data, you’ll be able to pinpoint the text messages that performed the best and that helped you boost your conversion rates. That’s how SMS campaigns can improve conversions, because of their high open rates.High Retention Rates
All business owners know the extreme value and significance of customer retention. Brands that focus on customer acquisition instead of retention are committing a huge mistake towards the longevity of the success of their company. The chief trait of retention marketing is knowing how to satisfy your consumers. In 2019, business texting is believed to play a major role in the entirety of your marketing strategy because of the way it helps increase your satisfaction rate. Reaching a high retention rate is what will develop a customer base and there are particular promotional techniques that you can implement with SMS that will help you transform them into returning customers. Using a business text service for marketing will create a stronger bond and connection between your company and your audience. You can keep them updated on your upcoming and current sales and include text that demonstrates that you care about them. Send them coupon code offers that promote your newer products or services. You can also take a special weekend to not only promote a limited time sale, but to use that weekend for research and see how well your efforts converted into sales. You can also use text messages to reach out to customers and get their feedback about the way your brand serviced them. Connecting with your audience to get their feedback is extremely vital to retention marketing, and business texting services make it very easy to accumulate reviews. All you have to do is utilize one of the Text My Main Number features that allows you to send a feedback template form asking your audience to fill it out and also offer them a small reward for completing it, like a promo discount code. So, if you’ve been wondering how to boost your customer retention rate, you should start leveraging the influence of an SMS platform.The Advantage of Business texting
One of the biggest advantages of business texting over other any other communication platform is that its immense coverage. You can expand your list of subscribers and add as many people as you want to. Mass text marketing is an excellent tool because you can take your time to design an operative text messaging campaign and in the very next second it will literally be in the palm of your customer’s hand. The best part is that this resourceful marketing tool is inexpensive, and contrary to other forms of guerilla marketing like handing out flyers, you won’t have to spend money on the distribution part. It’s really just that simple! Using the Text My Main Number business texting service is the best way to distribute your message to thousands of prospects and customers in a matter of seconds. Start a free trial and test the business texting waters for your next marketing campaign today!The Secret to SMS Marketing through Business Texting
5 Ways Text Messaging Increases Customer Loyalty
1. Are You Listening to Your Customers?
Developing customer loyalty means that you need to maintain a relationship between you and the consumer. Loyalty is not a goal or target that you just gain and then stop. It’s an ongoing process that you must consistently keep active. When you’ve earned loyalty from your customer, you must put in additional energy into making sure they stay loyal. So most importantly, you’ll need to constantly listen to them in efforts to understand all of their demands and needs. That being said, you must reach out to them and allow them to reach out to you whenever they need to. A business texting service offers an excellent way of keeping the connection between the two of you ongoing. By using a business texting service with your customers, you’ll be able to collect their feedback, reassure them to always share their concerns, in addition to sharing the good things about your business. It’s important that you know both your weaknesses and strengths since they both play a critical role in the progression of the development for your business.2. Are You Meeting Your Customer’s Needs
When you push your loyal customers to share their concerns and needs with you, the next step is, making it all happen for them. See, a loyal customer will appreciate that you listened to them and that you want to improve your products or services by complying with their requests. But loyalty isn’t going to last if you don’t act on their needs. You must make sure that you always get back to them and update them on all the progression and improvements you’ve implemented in consideration of their feedback. That’s the part customers appreciate the most in the process. In other words, satisfaction is the key to customer loyalty. Send them a text message offering them a promotional discount on a product or service that may have disappointed them. You could always include a special promo code offering them free shipping or an exclusive discount for their first purchase.3. Keep Contact with Customers on a Regular Basis
Maintaining open communication with your customers is not limited to just collecting feedback. The core reason behind interacting with them is to develop a feeling of comfort and trust. Your goal is to make sure your customers perceive your business as more than a good product or service, you want them to feel that you are a friend who cares about their needs and wants to make them happy. Most successful companies have gone through a long journey of designing a brand image that would be looked at by their customers as a friendly, trustworthy, and caring brand. Business texting services are a great tool in the hands of a brand who wants to keep in touch with their audience and give off the caring perception they’re aiming for. Here’s how you can maintain interaction with customers via the Text My Main Number business texting service to deliver a personalized approach: Birthday promo code – wish your customers a happy birthday by sending them a special promo code solely available to them for their birthday. Say thank you with a promo code – send your subscribers a coupon code every now and again to express your gratitude for their loyalty to you. Special events promo code – send a text message to announce the launch of a new product and include a special discount promo code.4. Don’t Be Generic
Text My Main Number knows that it can be challenging to be creative with business texting services because it’s tricky to personalize each text message. However, it doesn’t mean that you need to be super generic and send robotic messages. You can still accomplish some level of customization with business texting services. When you build your list of subscribers, try to filter them into separate categories so you can create several lists based on the target group they belong in. By doing that, your loyal customers will belong to an exclusive list, and that way, you’ll be able to customize those specific messages.5. Be Honest and Sustain Your Brand Image
Customers can easily spot an ingenuine and untrustworthy business. Your brand image and brand perception should be consistent if you want loyal customers. The way you engage with them, collect feedback and answer their requests will help support your brand’s trustworthiness. Be genuine with customers in order to build a long lasting and successful relationship with them, so don’t make promises you can’t keep or offer solutions that are not realistic. Business texting services will be effective if you work with a trustworthy text messaging company like Text My Main Number. Business texting is very easy, effective, and fast compared to other customer service mediums. Plus, it’s quite affordable! At Text My Main Number, we offer a free trial so that you can start using the best customer loyalty tool right now. Sign up today!Double Your Mobile Sales with Landline Texting
Use Landline Texting to Engage Customers
Landline texting is one of the most powerful communication tools for businesses and it not only improves engagement but also drives sales. If you follow the Text My Main Number blog, you’ve learned by now that SMS has an impressive 98% open-rate which means that text messages are the most opened platform out of all other digital marketing channels. That’s why many businesses are using different methods to engage customers via text messages. Landline texting provides you with the opportunity to include URLs within the text, like a “click here” to buy now, which is an excellent way to instantly transport prospects and customers to your mobile store. Here are some other landline texting marketing ideas you can use in your campaigns to increase sales:- Send text messages with reminders like “last day/chance to buy.”
- Extend a promotional offer that is only available to purchase directly from a mobile phone.
- Offer “limited time only” coupons via text.
- Create a pre-sale offer of new products or services.
The Power of Social Media
Social Media is massive, and it just continues to grow. Take a moment and really process this data from a Global Digital Report performed in 2018:- Last year, the number of global internet users was 4.021 billion.
- The number of global social media users was 3.196 billion.
- The number of mobile phone users was a whopping 5.135 billion.
Make Your Website Mobile-Friendly
In this innovative era of technology we are living in, having a mobile-friendly website is essential. It’s imperative that you develop an optimized mobile website that is not only user-friendly but that also has an attractive interface. Providing an appealing user experience will help you boost your mobile sales in various ways. Primarily, the website bounce rate and cart abandonment rate will surely decrease because people that enjoy navigating your website are less likely to interrupt their shopping progression. Secondly, when you use other mobile platforms (such as SMS or social media) to increase traffic to your website, you must have a suitably designed and functional website. Otherwise, you run the risk of your potential customers jumping over to another website because they won’t be motivated to continue shopping, despite your landline texting marketing efforts. Having a mobile-friendly website should be your number one priority if you’re looking to increase your mobile sales.Include CTAs in Your Mobile Marketing Campaigns
If you have a great mobile-friendly website and an amazing product, yet your sales numbers are still low, then including CTAs is exactly what you need. CTA otherwise known as a call-to-action is a strategic marketing technique that urges your audience to respond. A clear and effective CTA will help you increase your sales in no time. CTAs are typically a short phrase such as “buy now” or “get a free gift” that includes an embedded URL to a specific product page or landing page. Include CTAs in your social media and SMS marketing campaigns to boost traffic and your mobile sales. As a matter of fact, CTAs are also great to include in mass text messaging because of the large response and open-rates that exists with text messages. Basically, what we’re saying is that people are very likely to see your text and tap on the CTA. As far as social media goes, the “swipe up” function on Instagram is yet another effective way to create a CTA for profiles that have a minimum of 10,000 followers.Digital Coupon Offers
All consumers love discounts and exclusive offers. The advancement of technology has revolutionized the use of coupons and landline texting has made it simpler to offer them to the billions of people using tablets and smartphones. Here’s how coupons work: you send a promotional deal to your customers that includes a promo code that they can use either on or offline. The power is in your hands as far as how the coupon code could be used. Use SMS and social media marketing to share discount codes that are only to be used on mobile sales. You can use some of the following suggested coupon code strategies:- Enjoy a free gift from us
- Receive free shipping
- Get a bonus discount
- Limited time offer (to generate a sense of urgency)
- Buy one get one free
Analyze & Improve Your Strategy
Having a solid strategy along with a nicely promoted campaign may not always be enough to achieve success. Your main goal is to drive sales, so if you’re not getting the results you want, then it’s time to change your strategy. It’s very important to look at the statistics and data from time to time to truly analyze results. You’ll want to know what’s working well and what isn’t so you can detect the correlation between the two. You might wind up using only one platform or you can also design a strategy that encompasses several platforms. The best outcomes aren’t always achieved overnight but the results that stick are usually due to long and hard work. So, if you’re wondering how to increase mobile sales for your online store then put these tips from Text My Main Number into effect. Also, sign up to try landline texting for free so you can experience the benefits of text message marketing!Increase Sales on Instagram With Click to Text
How to Quickly Set Up Your Business Account on Instagram
If you’re looking to use Instagram for your business, you must open a business account instead of using your personal account. Bear in mind that marketing is mainly about the audience and not necessarily about you, so content like selfies and pics of your trip to Hawaii with your significant other should stay on your personal page. This type of content is not relevant to your customer base and surely won’t help you land any sales! As a matter of fact, “you” should barely even appear on your brand’s Instagram page, and perhaps even at all. Firstly, here is the rundown on how you can optimize your professional Instagram presence for better consumer appeal.Embed a Click To Text Link to Boost Traffic to Your Website
On Instagram, you only have one opportunity to direct leads to reach your website. Your Instagram bio area is the only place where your link will be clickable. You can insert a link to your site right underneath where you place your name and description (at the top). You should always include the link to your targeted landing page or your online store in this area.How to use Click to Text on Instagram
A couple of years ago, Instagram announced their new contact option for business pages that allow you to add your business phone number to invite followers to text your company directly. When an IG browser clicks the text button, whatever SMS app they’re using will automatically launch with your business phone number pre-loaded as the addressee. Astonishingly, not many businesses know about this feature let alone use it, despite the huge value it adds. There are many conceivable reasons why retailers haven’t added the click to text option to their Instagram business page:- Their business phone number is not enabled to send and receive texts
- They feel that having an email or call button is way more effective
- They are not sure how to set it up
- They do not know what they should be texting customers about
Texting is more effective than other channels
As a standalone message channel, texting has a much higher response rate than any other communication channel, in addition to higher open rates and conversions. Actually, businesses have reported a 328% increase in sales conversions when they use text messaging to nurture their relationships with prospects and customers. In other words, if customers favor texting you – let them.The bottom line of Click To Text on Instagram
Ever since Instagram rolled out the new business tool to streamline the consumer experience and drive engagement with texting, more and more businesses enabled landline texting. Business Insta-accounts are using the “contact” button that allows followers to “text” your business’s phone number to cast a wider net of prospects. Now, anyone who dislikes using their phone to make calls (which is a lot of people), becomes a prospect you would’ve never landed before. According to the 2014 Harris Poll survey: “44% of consumers with texting capabilities would prefer to press a button to initiate a text conversation immediately.” The Instagram texting feature gives your potential customer a time-saving method to engage with your business without having to wait on long holds and provides you with the luxury of keeping the conversation going at a convenient time for your audience. For Instagram’s incredibly large audience of millennials & Generation Z’ers, text messaging is already ingrained in their routine every day. Providing them with the ability to text their favorite brands simply makes perfect sense.What to do next
Launch the Instagram app, click on the Contact button on your business’s profile page. Now, click the Text option, and you’ll see how it launches your SMS app with your pre-loaded business phone number. Now type a test message, send it to yourself, and voila! You see? It’s quite easy and fast! Again, it goes:- Switch to a Business Profile (if you haven’t already)
- Click Edit Profile
- Choose Contact Options
- Select your phone number
- Under the area where it says “How would you like to be reached,” choose Click Text
The possibilities are endless
Your customers want to text you, so the dialogs will come naturally. As soon as you add the text button and announce to your followers that you’ve added this convenient feature, you will start seeing an influx of messages coming in. Here are some of the reasons why customers might engage with your online business via text:- They want to know about the availability of a product
- They want to check sizes, styles, and colors of particular items
- Inquire about store hours
- Ask questions about the type of material, ingredients or other options for an item
- They’re looking for the direct link to a product they saw in one of your posts
- They want to provide feedback about their customer experience
Boost E-commerce Sales with Landline Texting
Decrease Cart Abandonment Rate
Text My Main Number has noticed that one of the biggest problems that online stores have is the issue with people abandoning the items in their cart. Quite often, customers leave their purchases uncompleted, thus increasing the cart abandonment rate for the website. A research study performed by Shopify demonstrated that 67.45% of e-commerce shopping carts are left abandoned. Yet, most of the online shoppers admitted that they would have completed their purchase if they would have received a notification to follow-up. Here’s where a simple text message to follow up would be effective!Send Automated Reminders
Since your store is on an online platform, you can take advantage of storing information about each customer’s shopping behavior. When you build data regarding purchase history, you can develop a database and then closely analyze the information to get better insight. For instance, you may have customers who buy the same product over and over. By examining the average time span between those repeated sales, you can figure out the frequency of their purchases. By the way, this is not as complex as it sounds. This type of analysis is a simple task for any data analyst. Based on this evidence, you can use landline texting services to send your customers automated notifications. Best practice would be to send a text message with a direct link to the item they purchase regularly to remind them that they’re about to go out of stock. By doing this, you’re using a personalized approach to let your customer know how much you care about them.Special Offers and Coupons
The most active sales booster is offering your customers some form of a discount. Who doesn’t love buying their favorite items when they’re on sale? No one, that’s who. E-commerce landline texting marketing campaigns frequently focus on offering customers special promotional codes for additional discounts, in order to boost traffic and revenue. Landline texting for e-commerce is an excellent channel for marketing those special offers. You should consider sending your subscribers bulk text messages notifying them about an exclusive sale that’s currently running on your website or to remind them about a holiday sale that’s about to end. Here are some coupon categories that boost your e-commerce sales: Free shipping – send subscribers a promo code offering them free shipping. Time-sensitive promos – Create a sense of urgency by offering a limited time promo code. Birthday promos – Use a personalized approach by sending a birthday promo code that your customer will perceive as a “you matter to us” message.New Product Notifications
Before you launch a new product, send bulk text messages to your subscribers, letting them know something new is about to launch. This will increase their interest and build excitement. New products are known to be great engagement promoters. Once you’ve launched your product, send a text message to your customers, offering them a 20% off discount for their first purchase of the new product. A lot of business owners think that new products generate many new challenges because no one knows how well it’s going to perform. Though, with the help of landline texting, you can use a lot of sales tactics to boost their interest and thus, increase the sales of your new product launches.Instant Updates
Using landline texting for marketing is not only an excellent way to boost sales, but also a great way to improve your customer’s overall shopping experience. You don’t want to have those one-time web page visitors. Having a loyal customer who loves shopping on your online store should be your main goal. Attaining loyal customers and a good retention rate is dependent on the customer’s overall experience when visiting your website. You won’t be able to attain long-term success without offering a superior customer experience. Landline texting for e-commerce can really help in the overall customer experience because it gives you the opportunity to hold your customer’s hand throughout the entire shopping process. You can send a text message with updates regarding their purchase, shipping information, billing details, or any other applicable information. Having all of the purchase information instantly will satisfy your customers. All business owners wish to increase sales, whether it’s for an offline or online store. Though you should keep in mind that driving sales is not only about discounts or promotions. It’s way more significant to generate a great customer experience for your website visitors. Boosting your e-commerce website sales with landline texting is very effective because SMS is the only marketing platform that can be used throughout the entire journey for the customer. If you’re looking for new tactics to increase your online store sales, contact the Text My Main Number team to start your free trial today. We will work together to build your e-commerce marketing campaign with landline texting today.Guide to Mobile Marketing for Hotels
Mini Guide to Mobile Marketing for Hotels
1. Mobile Marketing on Social Media
Social media must play a central role in your marketing approach. If you’re still thinking that social media marketing is a bonus, then you’re most certainly lagging. When used correctly, social media will drive your traffic and increase your sales. Now it’s time for you to forget about Millennials and start thinking about Generation Z. Why? It’s simple. Gen Z is the future and that future is here and now. Gen Z are the most tech-savvy individuals because they started browsing online at a young age and are the most comfortable with technology. Contemplate the following formula for your social media posts:- Tell your brand’s story on Facebook
- Listen on Twitter
- Produce art on Instagram
- Spice it up on Pinterest
2. Produce Travel Content That is Mobile-Friendly
When you build a website, it’s imperative that you keep the design of the mobile version in mind too. Your prospects and customers spend most of their free time on their phones, and mostly everyone does their research for just about anything directly from their mobile phones. So, make sure that your website is mobile-friendly because that’s how most of your visitors will look you up. The mobile version of your website produces a better user experience, and in turn, a more satisfied prospect or customer. Additionally, if your website does not have a mobile version it’s going to have a much lower ranking on search engines. It doesn’t matter if you have the best content ever and excellent SEO in place, because not having a mobile version of your website will harmfully affect your ranking. Period.3. Strengthen SEO Locally
The hotel industry is facing massive competition and has to put forth extra effort to stay on top. Traditionally, small businesses were using local SEO to improve their local ranking. Currently, now we see that hotels are also using local SEO for more operative ranking with the search engines. Whether you’re a part of a big chain of hotels or you’re a small boutique hotel, you’ll need and want to improve your local SEO. These are the advantages of local SEO: Since the hotel business is the most competitive and customer-centric, you’ll want to make sure that you show a dynamic presence in all local directories. By including accurate data in your citations and a Google Maps feature, you’re assuring that your potential customers will find you effortlessly.4. SMS Marketing
According to the most recent SMS marketing trends reports, this platform is a must-have for any business, especially since it’s so customer-centric. Generally, the best communication channel for the hospitality industry is text messaging. Since hotels are the largest part of that hospitality sector, it makes sense that executing a business texting solution for customer support and marketing is their next big transformation. Here’s why SMS is the best business texting solution for hotels: Send messages to confirm reservations: When the person makes a booking, you want to text them the details of the booking. The main idea is to make the user experience more enjoyable. Send them all the necessary information via email, so that they have everything under their hands. Send notifications via text message, once the customer arrives: Once your guests arrive, you can use SMS services to send messages regarding important information about the hotel. For example, you can text them the Wi-Fi password, the working hours of your hotel’s staff, restaurants and gym. Send updates, reminders, and announcements: Consider using text messages to send your customers reminders about their reservations to any of the onsite amenities or notifications to confirm a SPA treatment they’ve reserved. You can also use SMS to update your clients about unexpected changes regarding their reservations. Text special offers and how to claim them: SMS services are most commonly used for promotions. Send your current guests a coupon code for a visit to the gym, the SPA center, or a discount code for the onsite restaurant.Text My Main Number – the Game Changer for your SMS Marketing
The current SMS marketing trends demonstrate how effective a business texting solution is for many businesses. But you must choose carefully who your SMS service provider is if you want to have a powerful business texting solution strategy. Text My Main Number will be the real game changer for the hospitality industry. Text My Main Number is sure to rank as a high performing service provider because our team offers:- Mass texting
- Message scheduling
- Automatic replies
- Analytic reports
- and most notably, it’s secure and confidential.
Tips to Enhance Your Store Sales with Landline Texting
Tips to Enhance Your Store Sales with Landline Texting
1. Improve Your Website
Website optimization plays a major role in the sales numbers of your online store. You must create a webpage that is attractive to your audience and is strategically structured in a way that will make visitors want to stay and browse different areas. Consider these tips:- Minimize the amount of content on your homepage – The last thing you want to do is overload your homepage with too much jargon and product information; a mistake that many brands make. As an alternative, display a few products and keep it simple by using more text that describes your products or services. You may have a million products in your store, but the homepage should only display your top selling and newer products.
- Build your email list – Do not underestimate the power of email marketing because it is still effective! In order for you to create methods of capturing emails from your audience, you must optimize your website in a way that will make visitors share their email address with you. An excellent way to do that is by offering them a digital download (like a free e-book) in exchange for their email.
- Use graphics – The human brain grasps and absorbs images more so than data because we are visual creatures. You should consider adding more videos or other graphics on your top landing pages.
2. Use Landline Texting
Mobile marketing trends grew tremendously in 2018 via SMS landline texting service providers like Text My Main Number. Landline texting is increasingly being used by various businesses, and now we’ll go over some key tactics to use landline texting to increase your online store sales.Coupons and Discounts
Coupons and promotional discounts are remarkable sources to boost sales. They’ll help increase website traffic and more importantly, people love them. Who doesn’t love shopping when a discount is being offered? Exactly. No one. Use landline texting to inform your subscribers about an upcoming sale (include direct links to your website) or use special events to send your customers a promotional code for an additional discount or you can offer free shipping.Automated Updates
Landline texting is a useful tool to reach your customers in a personalized way. If you’re looking to increase your sales revenue, don’t just focus your efforts on sales only, but also on the entire user experience itself. Automated text messages can be utilized to thank your customers for their purchase or to provide information about their order (e.g. shipping updates). These short and simple messages will satisfy your customer and make them extremely eager to come back and shop again!Launching New Products
Landline texting can also be used to promote the launch of your new product(s). The challenge with selling new products is that they’re not yet established, and people lack trust in their effectiveness. That’s why you must use landline texting to promote and boost your audience’s interest beforehand. Let your prospects and customers know that something exclusive is about to be launched and entice them to buy the product before it goes out of stock!3. Benefit of Chatbots
Chatbots are beneficial because they generate a tailored approach towards each visitor. An online store doesn’t have the indulgence of providing an in-person sales representative, however, chatbots could easily replace their presence by helping your website visitors and answering their questions or pointing them in the direction of a specified product. Chatbots could also be utilized to recommend specific products and help customers find what they’re looking for. People love dealing with humans, that’s why implementing a humanized experience on your website through a chatbot will leave your customers happy. As statistics have proven, the main benefits of using a chatbot are:- 64% say the biggest benefit is the capability of getting 24-hour customer service.
- 55% say the biggest benefit is receiving instant replies to inquiries.
- 55% say the biggest benefit is getting their simple questions answered instantly.
4. Product Recommendation Engines
Product recommendation engines are mechanized tools that utilize algorithms to sort data and make wise recommendations based on each user’s information. They’re also used to develop a human-like experience online by representing a sales representative, who assists customers in finding a specific item. A product recommendation engine is a key source to drive sales for e-commerce stores, safeguarding that the user connects with the content, and maybe even finds the product they’re looking for. Up to now, approximately 35% of Amazon’s income is generated by the recommendation engines. An impressive 75% of what people see on Netflix is also based on the algorithms of these recommendation engines as well.5. Decrease Cart Abandonments
The notable rates of cart abandonment are triggering companies to lose a lot of sales. It’s frustrating when a customer adds an item to their shopping cart and then ends up abandoning the entire checkout process. Businesses must deal with the cart abandonment problem since the average rate is as high as 67%. Most customers admit that they’d complete the purchase process if they received a follow-up text or email message. That’s why the most strategic way to deal with cart abandoners are by using landline texting and emails to follow up. Sending a friendly text message reminder to your shoppers to remind them about their unfinished purchase is an excellent way to reroute them back to your website. Leverage the power of landline texting notifications via SMS and email marketing. Oh, and don’t forget! You can insert a link in the text message you send that will direct the customer back to their shopping cart. Use these simple tips from Text My Main Number to increase not only your online sales but your profits as well! Contact us today to get started on boosting your store sales through landline texting!Tips to Enhance Customer Communication in 2019
Humanize your conversations with customers
Customers want genuine experiences with your brand, and the best and easiest way to provide that is by speaking to them using normal, conversational language. Often times businesses forget to cultivate their interaction with customers, and instead they end up thinking that professional communication requires exaggeratedly formal or mechanical language. Using the Text My Main Number landline texting service will allow you to use the same language that your customers are already used to. You’ll be able to generate a more comfortable environment and genuine experience which will lead to an increase in your customer satisfaction ratings. Perform an audit of the type of language that is being used throughout your business content. That includes your website copy, social media captions, text messaging, and your scripts for phone conversations. If it’s not flowing seamlessly or sounds too stuffy, it’s time for you to make some changes.Create content that not only educates but also entertains
An indispensable component to refining customer communication is minimalizing confusion over your products or services. An excellent way to achieve this is by using the Text My Main Number landline texting service to provide your customers with valuable content that not only educates but that also captures their attention. Video is the top-ranking medium for business marketing, and its relevance cannot be understated! Over 50% of consumers prefer to see videos over any other type of medium. Your business can design videos that will show people how your products work, help your target audience comprehend why they need your products, highlight customer success stories or really just about anything that reveals a triumph story that will demonstrate what it is you do and who your company is. Another method that can’t be disregarded is blogging. If you want to nurture your brand more this year but have not yet incorporated blogging into your communication plan, you are missing out on the easiest way for your prospects and customers to find you online. Building and managing a blog lets your company leverage SEO (Search Engine Optimization), not to mention it helps increase your business leads by an impressive 67 percent. Just like with video marketing, blogging can be used for several purposes, including educating your audience, provide insight on industry trends and publicizing product or company updates. Last but certainly not least, is text message marketing. Using the #1 form of communication to tell your brand’s story and promote your products or services is a no brainer. We predict that next to video marketing, text messaging will be at the top of the list of ways to promote your business in 2019. It has the highest likelihood of open rates and responses than any other form of communication. No one answers phone calls anymore, and they surely don’t read emails as often as they once did. However, nearly everyone feels forced to at least open and read text messages.Give customers the opportunity to provide feedback
No one can recognize the defects that may exist in your business better than your customers can. Let them tell you what areas may need improvement, what’s working favorably for them, or what may need to go. By giving them a simple way to provide feedback through the Text My Main Number landline texting service, you’re offering them a tried-and-true way to let them know that you value their opinion and care about their needs. Firstly, you should maintain a habit of frequently monitoring your social media pages. Respond to reviews and comments, even if there are any negative instances. By engaging with your audience on social media, you’re demonstrating that you care about conversations that are going on about your business. Next, you should send out surveys or integrate them into your social media pages or website. It’s crucial to keep them brief and to define your business goals so that you are asking targeted questions. Survey Monkey contains an excellent list of best practices for operative surveys.Recognize how consumers want to communicate with you
Consumers expect to be able to effortlessly reach your business. Ensure that you are accessible on multiple channels and visibly identify each one on your websites. Aside from phone calls and emails, your business should look into text messaging as an influential channel to expand customer communication in 2019. Text My Main Number recently researched customers of all ages– from baby boomers to Generation Z – to get a more informed look at peoples texting habits and how they relate with businesses. Our research proved that across every age group, consumers wished more businesses would text them. Texting offers several benefits to both parties. When businesses use a landline texting service, they are providing customers with conversational messaging on a medium that is more fitting than an email or phone call. There’s no more playing phone tag and your message has a greater chance of being seen.Automate information delivery
In order to really speed up the communication timeline between you and your prospects and customers, consider using the Text My Main Number automation tool to answer frequently asked questions. It will save a lot of time on administrative tasks if your business commonly receives calls asking general questions like what your business hours are or directions, for example. Text My Main Number’s keyword and auto-reply features can get the job done by answering customer texts instantly. Among the many benefits, automated texting frees employees of interruptions from unnecessary phone calls and lets your business stay available to customers around the clock, even after hours. You’ll keep customers happy by giving them the information they need at lightning speed without having to involve someone from your team. Are you ready to kick off 2019 with enhanced customer communication? Check out Text My Main Number’s landline texting service with a free 14-day trial.Text My Main Number Relaunches Website
We enhanced our product
- We launched a new and improved version of our landline texting app with more helpful text to landline features than ever.
- We added emojis to help humanize your conversations with customers and prospects.
- We developed Realtime template delivery which enables sending customizable forms, menu options, brochure, survey, directions, and much more while communicating with recipients.
- We updated our GUI admin panel, making substantial improvements to the user experience.
Our company grew
- We added Programming Experts to test and improve our service features.
- We added Content Specialists to deliver the best resources to our customers.
- We developed a technical support team to help train our customers to use our landline texting products and services in the most effective way.
- We partnered with Business Development Professionals to help us grow as your business grows.
- We hired a Brand Manager to help us add marketing features to our texting platform that will boost the way you promote your products and services to your audience.
Text My Main Number is impacting the industry
The purpose in relaunching the Text My Main Number website was to give our online presence a face-lift. You see our office is your office and improving our layout will help you better understand how much of an asset our landline texting services are for your business. We intend to provide our customers with a more innovative form of communication through our two-way texting platform. Implementing our text to landline services will help companies connect to their audience in a more modern and direct way. Many industries have executed the Text My Main Number landline texting solution to their landline, toll-free, and VoIP business phone numbers and are finding that this new way to connect and engage with prospects and customers is improving conversions, and in turn, ROI. Some of the trades who have reported the most influence include:- Automobile
- Night Clubs/Bars
- Concierge Business
- Crisis Hotlines
- Recovery Centers
- Hair Salons
- Hospitality
- Restaurants
- Insurance
- Law Firms
- Schools
- Medical Facilities
- Pharmacies
Delivering a marketing solution for your business
Besides providing an enhanced communication channel, landline texting is also providing a more results-oriented form of marketing to companies throughout the country. The biggest challenge that organizations face when looking for a marketing solution that is cost effective, is choosing which platform will be the most well received by prospects and customers. With a 98% open rate, there’s not too much to argue in a case where research has proven that text messaging is the public’s most preferred way to communicate. See, we’re delivering a channel to you that guarantees that your message will land in the palm of your recipient’s hand. A more direct way to deliver a promotional offer simply does not exist!Text My Main Number landline texting features
Now that you’re readySMS
Send and receive text messages with your existing landline, toll-free, or VoIP business phone number.MMS
Send and receive picture messages with your existing landline, toll-free, or VoIP business number.SMS and MMS
Send a message containing both text and picture messages, with your existing landline, toll-free, or VoIP business number.Emojis
Humanize your communication with customers and prospects with emojis that will add personality and emotion to your text messages.Contact Management
Add, edit, store, and manage contacts with our text to landline solution, just like you would your mobile contacts. You can also import and export contacts at any time.Website Contact Form-to-SMS
Follow-up with your prospects in a faster and more efficient manner by receiving a text message when someone fills out the contact form on your website. Once you receive the notification, you can quickly send a text message response to lock in your lead.Group/Bulk Messaging
Place contacts in one or more groups based on different demographics and criteria in order to customize and schedule who and when to send text messages to. Now you can send alerts, notifications and announcements to groups of people all at the same time.Scheduled Texting
Improve your marketing campaigns and send reminders by scheduling outbound SMS and/or MMS messages at a specified time.Auto Reply
Automate texting with keywords of your choosing, all with your existing landline, toll-free, or VoIP business phone number. You can customize automated reply templates that would respond to messages based on specific keywords texted to your business phone number. The auto reply function also allows you to enable or disable this feature during specific times and days, even during your off hours and holidays.Recurring SMS
Need to schedule recurring text message? With the Recurring SMS feature, you can schedule recurring text messages to be sent as often as you need.Chat
Use the chat widget to enjoy quick texting with your contacts. You can also use the widget to manage multiple conversations at the same time.ITR (Integrated Text Response)
Set multi-level automated replies with our ITR feature. A great feature for collecting data and conducting surveys for your business.Custom Signature
Personalize your messages with a custom signature to be included at the end of each SMS and MMS.Message Templates
Store and use frequently used text formats to save time. This is an excellent feature to respond to common questions quickly and send an assortment of customizable messages.Mobile to Email & Email to Mobile
Forward all text messages to one or multiple emails of your choice, or forward text messages from email to mobile. That means you can send an email and convert it to text. This is an excellent way to reply to inbound messages and send replies via text, or you can create a new message via email and send as a text message.Mobile to Mobile App
Forward all messages sent to your business phone number to an SMS app on your smart phone. Reply from your smart phone and mask your personal phone number from the Caller ID with your business phone number.API Access
Integrate our landline texting solution with your existing system.White-label
Use the Text My Main Number Complete White Label Solution for brand management and marketing to clients.Availability of USA Number(s)
Non-US number users can get a USA number to use landline textingCall To SMS
Use your keypad on your phone to send predesigned templates via text to callers during live phone calls. (Text My Main Number Phone Service is required)Realtime Template Delivery
Provide prompts in real time to send predetermined templates to callers via text. You’ll have the ability to quickly send a template with directions, menu options, brochure, survey, and just about any type of form while you’re communicating live with the customer. (Text My Main Number Phone Service is required)Free Support Service
Our professional customer care specialists are ready to provide you with fast support! So, what are you waiting for to jump on the groundbreaking band wagon that is the Text My Main Number landline texting solution? Don’t wait another moment to apply to our text to landline service to enhance your daily operations. Sign up today!How Medical Facilities Use Texting to Increase Patient Engagement
How to Use Text Messaging to Convert Prospects Effectively
Use Text My Main Number Landline Texting Services to Text Prospects
Schedule Your Texts Strategically
Suppose Lisa, an enterprise saleswoman, receives a notification that a new prospect just downloaded her eBook. She then sends a text message to the cell phone number the prospect provided: “Hey Mike! Let me know if you have any questions about the latest fashion trends. — Lisa, Sales Account Executive” If you’re thinking this approach is way too forward, you’re not the only one. A study from Velocify demonstrated that sending a text message to a sales lead before connecting with them by phone reduces the probability of you ever connecting with them by almost 40%. Even if you’re successful in contacting your prospect using a landline texting service, they are 4.9% less likely to ultimately buy from you compared to sales leads you did not text prior to calling. Here’s the twist: What if you call first and then send a text message? This study conducted by Velocify found that prospects who were sent a text message after an initial contact by phone had double the conversion rate. Keeping that in mind, don’t text prospects until you’ve reached out to them by phone first.Request Permission
If you are worried that your prospect will respond negatively to an unanticipated message, ask them for permission to send a text message to them. At the end of Lisa’s first call with Mike, for example, she could say, “Hey Mike, would it be OK if I sent a text to you? Most of my customers tell me it’s quicker and more convenient for them to confirm our meetings via text instead of an email.” This request for permission will probably be positive for a few simple reasons. First, Lisa has established that this is normal practice — she stated that she commonly text messages with other customers. Secondly, she indicated why texting is in Mike’s best interest. This will immediately allow him to picture how much easier it will be to open a text message than having to read yet another email. Last but not least, rules and regulations state that legal parties are only allowed to text opted in customers and Text My Main Number follows protocol to make sure we stay in compliance with all texting rules and regulations. You should also consider your prospect’s industry, buyer identity, and distinct personality. Maybe Mike works in an extremely conventional, extremely regulated industry. Maybe his company does everything by the book, which would suggest that he prefers to communicate over email. Alternatively, if Mike is in a developing space or is a part of an experimental company, he’s probably far more enthusiastic about the idea of text messaging or chatting.The Right (and Wrong) Reasons to Use a Landline Texting Service to Text Prospects
Any way you slice it, spam is spam. Whether it’s spam sent by email, a LinkedIn direct message, or via text. Be very careful about how frequently you send a text message to your prospects and what you say in those texts. Remember that if you abuse your text messaging privileges, they’ll quickly stop trusting you and might ask you to stop contacting them. Every text message you send should have clear intent. Suitable texts include:- Checking on your prospect’s availability for a meeting or call
- Confirming a meeting, call or appointment
- Sending helpful tips
- Quickly answer a question they previously asked
- Simply “checking in”
- Questioning why they haven’t answered your email
- Recapping the features and/or benefits of your products/services without adding value
How to Prevent Sending Bothersome Text Messages
Briefness is always significant when interacting with prospects, but it’s particularly crucial when you’re texting. A long text message will fill up the recipient’s entire screen and can be overwhelming. Less is more with text messaging. If your text message is more than 300 characters — and you’re not able to delete anything – then you may want to send an email instead. Upholding professionalism is also crucial. You can use emojis and acronyms to add personality and humanize your text messages but stay professional and keep in mind this interaction is business related. You don’t want to make your prospects feel like they’re back in high school (unless your target audience fits that demographic). To demonstrate the right balance of professionalism and personality, here are a few examples: Not OK: “ayo, Mike! thanks for getting’ on that call today. i have the answers to ur questions about monthly volume. its prolly something we should go over by phone. 😛 Are u free 2morrow at 1 pmish?” Too blah: “Hello, Mike. Thank you for speaking with me today. I have the data you inquired about regarding your monthly volume. The complexity of the information necessitates a phone call. Are you possibly available tomorrow around 1 p.m.?” Just right: “Hi, Mike! I did some digging around and found the answers to your questions about your monthly volume. It’s not the easiest info to outline, so we should probably review it together by phone. Are you free tomorrow around 1 p.m.? Let me know ?” Finally, don’t send a text message outside of normal business hours. Since texting is such a personal medium, it might feel invasive to receive a message about business at, say, 10 p.m. Also keep your prospect’s time zone in mind– if they are several hours behind or ahead of you, you might inadvertently text message them when they’re sleeping. No one appreciates getting text messages in the middle of the night. Since we offer the best communication channel, Text My Main Number enjoys helping you close on your sales leads. Use our landline texting services to ensure your text messages are qualified, accommodating, and appropriate.a3 Ways Landline Texting Can Help Recovering Addicts
3 Ways Landline Texting Can Help Recovering Addicts
Landline texting provides a flexible and adaptable means for behavioral change. Here are three examples of how text messaging services can provide aid to people who are recovering from addiction:- Daily Reinforcement Messaging: The road to recovering from addiction is known to be a long one, and one that entails constant motivation. A successful recovery is comprised of reliability, structure, and steady support. Up to now, we’ve known addiction support to consist of traditional group meetings, counseling sessions, and frequent contact with a dedicated sponsor. With landline texting, organizations can enhance these support services by delivering motivational text and multimedia messages in between those counseling appointments and meetings. One simple, personalized text message sent at just the right time can make a huge difference in helping a recovering addict to stay positive.
- Interactive Health Management: As demonstrated in a research study published in Alcoholism: Clinical and Experimental Research, text message communication has shown to have the ability to increase a recovering addicts want to monitor themselves and form short term goals. The reason that a simple text message has the capability to accomplish this is because of its innate conversational nature. For instance, a text message can say, “It’s day 20/30! How are you feeling this morning? Reply with GREAT, NORMAL, or BAD.” The person can reply directly to the text message with how they’re feeling in the moment. Depending on that response, customized responses can help stimulate people to encourage them to continue working towards their daily goals. Helping people who are struggling with addiction and track their progress will help them look forward to their next milestone, and word it in a way that makes it seem like their end goal is not too far away.
- Connection to a Caring Network: Research that was published by the National Institute of Healthindicates that the support of a network for recovering addicts contributes to long-term recovery by safeguarding stress and providing hope, a strategic approach, and mentorship.
Benefits of Landline Texting for Recovering Addicts
Patients in recovery can benefit from the Text My Main Number landline texting services to stay in constant contact with others and sustain easy access to in-person resources. Another way landline texting can help recovering addicts is to perform as a locator service that can send information on nearby clinics, support groups, and rehab centers, based on their current zip code. This is particularly useful during holiday seasons or when an individual is traveling for work, where their usual schedule is disrupted, and they are more drawn to give in to their cravings. Programs like these show people that regardless of where they are – on the road, at home, or at work, – help is nearby. While the Text My Main Number text messaging service alone may not be enough in helping someone recover from a serious addiction, it can offer access to the resources and people that can and will help. While each of these landline texting use cases can be offered on their own, they do in fact work best together, offering individuals a variety of ways to seek assistance and take charge for their well-being. Find out why more and more recovery centers and crisis hotlines are using the Text My Main Number landline texting service to provide the public with a fast, modern, and convenient way to offer assistance to people in need. Sign up free today and start giving recovering addicts a new communication channel that can potentially save their life.How Each Generation is Using Landline Texting to Communicate
Texting Habits by Generation
According to the Pew Research Center:- Baby Boomers range from 53-63 Years Old
- Generation X ranges from 42-52 Years Old
- Generation Y ranges from 24-41 Years Old
- Generation Z ranges from 18-23 Years Old
- 64 % of Baby Boomers prefer to use text messaging to communicate with a business.
- 76 % of Generation X prefer to use text messaging to communicate with a business.
- 82% of Generation Y prefer to use text messaging to communicate with a business.
- 83% of Generation Z prefer to use text messaging to communicate with a business.
Implementing a Business Texting Solution
If you’re just starting out with a business texting solution for your company or you need a few ideas to boost your current business or marketing plan, you should know which industries are already incorporating a business texting solution to their daily operations.- Automobile
- Clubs/Bars
- Concierge Businesses
- Crisis Hotlines
- Recovery Centers
- Hair Salons
- Hospitality
- Restaurants
- Insurance Agencies
- Law Firms
- Schools
- Medical Facilities
- Pharmacies
How Companies are Using Texting Messaging
The Text My Main Number customers are taking advantage of our business texting solution in a variety of ways. They’ve found that it cuts down on the time spent each day on meticulous tasks such as:- Following up with leads by phone or email
- Scheduling, confirming, or sending appointment reminders
- Informing customers about recent promotional offers
- Booking reservations
- Customer service correspondence
- Placing, confirming, and following up on orders
Using Emojis and Acronyms by Generation
People may think that using acronyms and emojis demonstrate a lack of professionalism or sophistication when using them to text customers. What they may fail to realize is that it’s actually humanizing their interaction, and in turn, people are more receptive to the messages they’re receiving. People became accustomed to using text messages with friends and family first so they’re actually more used to the personal aspect of text messaging. It would make sense when employing a business texting solution for your company, that you would implement it in a similar manner to what your consumers are already comfortable with. As stated by an informational report created by Intercom, “messages started by a business that contained an emoji were four times more likely to elicit a response from a consumer than those that didn’t.” So what does that tell you? Don’t be afraid to use emojis and acronyms to interact with your audience! Every generation finds it to be more appealing. The bottom line is your customers want to text you and receive texts from you because it’s more personalized and convenient. Text My Main Number believes in applying a business texting solution as a convenient and modern way to communicate. So much so, that we offer you a free trial to try out our services because we know that in that time you will understand why everyone is choosing to go the text messaging route as part of their business growth plan.What the New FCC Rules Mean for Landline Texting
What the New FCC Rules Mean for Landline Texting
Below we will cover some of the common questions regarding the new FCC regulations, and what it means for companies who have applied a business texting solution to their toll-free business phone numbers.What is a Business Texting Solution?
A business texting solution is when an organization has text enabled their business phone line to allow two-way text dialogs with their customers. For businesses, text enabling their business phone numbers has been a game changer. They no longer have to source different phone numbers for voice and text because their one business phone number can do it all.How do the new FCC rules change the business texting development?
Prior to the new FCC rules, businesses with toll-free phone numbers who wanted to enable a two-way texting solution to communicate with their audience weren’t required to inform voice services agents (RespOrgs). With the new FCC rules, they do.What was the main goal of the FCC ruling?
The FCC’s specified intent was to avoid fraud. Nevertheless, the truth is that the ruling did not add any added fraud protection. Text My Main Number already retrieves authorization from its subscribers to enable text messaging for their business phone numbers. In other words, the current protocol already effectively safeguards both your businesses and your customers. The new FCC regulations were influenced by Somos, who is a company that manages the toll-free voice registry for the telecommunications industry. Somos contended that there is a problem with sneaky text enablement of business phone numbers when in fact, there was nothing sneaky about it. Upon the passing of this rule, Somos stood to gain tens of millions of dollars in unchallenged revenue as a direct result. Interesting.What do the FCC regulations mean for your business?
The new FCC regulations mean that it will take significantly longer to apply a business texting solution to your business telephone number. Companies will also face additional costs and be forced to report to the RespOrgs. Furthermore, if companies fail to inform the RespOrg when they’ve text-enabled their business phone numbers, the FCC may enforce penalties and other fines. Up to now, RespOrgs had no procedure in place for managing text-enablement requests. That means all requests would probably hit a dead end at first. As they navigate the new regulations, there’s a good chance they will execute the requirement to pay expensive fees to handle text enabling requests which in turn applies a major tax on the entire telecommunications industry. This new FCC ruling had immense consequences. For instance, the new classification made it impossible for California legislators to place a proposed tax on texting.In the rest of this article we’ll cover:
- How the cataloging of texting as an Information Service in place of a Telecommunication Service affects businesses and their consumers
- How Text My Main Number conserves the integrity of business texting solutions as the most preferred B2C communication channel and shields consumers from spam texts
Is Text Messaging an Information Service or a Telecommunication Service according to the new FCC rules?
There has been a lot of uncertainty about the classification of text messaging, and whether or not it can be categorized as a telecom service, or if it was more of an information service, like e-mail is considered. The reason that’s imperative is that there’s are a lot of regulations that go into telecom services. Text messaging has ridden in this limbo for years, and it’s been treated more like email where it can be filtered and curated, and there’s always been an unspoken risk in the background of, “so, if it gets classified as a phone call, what exactly will that mean?” Thankfully, the new FCC regulations classified it as an information service. This is great news for companies who provide business texting solutions for businesses!How does Text My Main Number conserve the integrity of business texting services?
When a company wants to implement a business texting solution through the Text My Main Number landline texting services, we ensure that each new client is verified. Once the authentication process is complete, all new signups are required to review our terms & conditions which are also readily available on our website. All federal and state laws (and regulations) are itemized so that there is no room for guesswork. We also monitor that everyone is compliant with spam guidelines. To learn more about what the new FCC regulations mean for your business, feel free to contact us so that we can clarify any questions you may have about properly executing a business texting solution for your toll-free phone number.The Rise of Text Messaging is Improving the Hospitality Business
Business texting services for hotels is the new industry trend
We’re not just using text messaging as a form of communicating socially. Businesses in industries like pharmaceuticals and fashion have already applied business texting services and have seen the benefits of being able to instantly message their customers and prospects to streamline customer service. In cases where a customer wants a quick response on availability or pricing, it is simpler and faster to send a text message to get answers. Using a business texting service to communicate with guests is the next big trend in the hospitality industry. Research has demonstrated that over 90% of respondents in the country are saying that replying to hotel guests via text message is either very or somewhat useful. People prefer fast and direct responses over making a phone call to the front desk or asking questions by sending an email and awaiting a response. Plus, the fact that you can have discussions stored on your mobile device means you can access the information if you need to revisit it. The fact that business texting services are being used by major social platforms such as Whatsapp, and Facebook Messenger has made it easy to implement this communication technology with hotels who can make excellent use of this efficient use of engaging and servicing guests. Here are some practical examples of how the hospitality industry is using text messaging.When you should use a business texting service
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Confirm reservations.
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Share important info about your property.
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Offer special promotions just for guests.
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Send an in-stay welcome message.
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Ask for feedback and special requests during their stay.
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Send a request for a review.
Get on board with business texting services
Communicating directly with your guests by using a business texting service is a crucial way of structuring a connection, while making them feel appreciated and heard. So start improving your guest’s overall experience by executing text messaging services for your hotel, and get on board with the biggest trend in the hospitality industry!5 Text to Landline Benefits for Restaurants
Top Text to Landline Benefits for Restaurants
Special Offers
A recent survey uncovered that 96% of customers stated that they would much rather search for mobile coupons to find the best deals possible over any other form of hunting for discounts. So, why not give the people what they want? Not only is sending special offers via text messages cheaper to produce, but the redemption rate is 10 times greater than coupons you would have to cut out of a newspaper or magazine.Quick Reservations
You know what’s better than using landline texting for business to text your customers? Allowing them to message you back quickly! Let your customers send you a fast and convenient text message to book a reservation. So long as your restaurant has space available, a confirmation text can be sent back swiftly. If you don’t have availability, you can reply with options that will allow them to enjoy your restaurant on a different night. You can even add suggestions like, “while we don’t have an open table this evening, we have plenty of space for our Sunday brunch menu!”Your Table is Ready
One of the biggest problems with dining out is having to wait on a table. With landline texting for business, you can safeguard your customers from having to use those big, bulky (and ugly) pagers that forces them to stay in the area while they wait on their table to be ready. This can easily turn a fun night out into an annoyance. Not to mention, that if your customer unintentionally breaks one of those bulky pagers, it’s quite expensive to replace. Since your customers stopped using bulky mobile devices over a decade ago, what makes you think they have any interest in using one for even an hour of their day? A quick text message can notify your customer that their table is ready. Now you can let them walk around the nearby shops while they wait on their table to be ready, especially if they have a long wait ahead of them. Plus, texting will allow you to build your mobile marketing list by sending your customer a “thank you” text message. Of course, they could always opt out by texting “txt stop2stop” (for example), and if they prefer not to be texted at all, they can always use the bulky pagers instead.Convenient Payment Solution
Customers despise having to wait around forever to get their bill, and on a busy night, this can be quite the hassle. Let your customers pay their bill by using landline texting for business to send a text message and help speed things up. Your customers will have the ability to send a quick text message to a dedicated phone number to submit payment and tip their waiter/waitress. They may even go a step further and buy a round of drinks after their meal or even a dessert without having to flag down their waiter/waitress. The payment information stored in the system is secured so your customer doesn’t have to worry about texting sensitive information.Customer Feedback
With landline texting for business you can find out if your customer enjoyed their meal and ask whether or not the service was the best it could be. Thank your customers for choosing your restaurant and offer them to fill out a survey via text message. The Text My Main Number text surveys can even send out alerts when an unfavorable response is registered. This instant feedback lets you quickly identify problem areas and allow you to rectify them faster. You can also use this as a good opportunity to offer a special discount in exchange for completing your survey. Quick and convenient communication produces increased customer loyalty, which is a valuable commodity for any business. By using Text My Main Number landline texting for business, your company will develop an innovative method to increase your customer base. The Text My Main Number landline texting for business service has become a preferred method of communication for restaurants because it is feature rich and cost effective. Whether you own a big or small restaurant, you can sign up for a free 2-week trial of landline texting for business service and start leveraging the many benefits it has to offer. The results are favorable, and you will wish you began using this resourceful form of communication a long time ago!Why Small Businesses Prefer Business Texting Services Over Emails
People Prefer Text Messages Over Emails
It is no secret that people favor text messaging over making or receiving phone calls. Why is that? The reason is simple. Text messages are easy and get the job done quickly and efficiently. In this busy world, business texting services make it easy for us to communicate with customers while they’re running errands, busy at work, driving, parenting, and just about any of the million things they do a day. “If it’s easier for my clients to text me, ‘can I make an appointment?’ or ‘hey when is my payment due,’ I’m going to do it!” “ Even the greatest writers are frequently told to scale down their writing. A brief message is simpler to digest and remember than a complicated one. So, why is this so difficult when it comes to text messages? Quite often we see brands trying to duplicate their email strategy for texting and become irritated when they don’t see the same results. They don’t grasp that the conversational (and brief) nature of texting is what separates it from email. Business texting services require a completely different approach than email, social media or any other messaging platforms. The length of text messages is one of the unique characteristics of texting that often stumps communicators. Here are some key reasons small businesses prefer text messaging over emails.The Benefits of Business Texting Services for Small Businesses
People will actually read it.
Unlike emails, text messages are not hidden underneath all your spam mail. The open rates for emails are approximately 20 percent, while text messages have an impressive open rate of 98 percent. These numbers speak for themselves. Our email inboxes are flooded with messages that we just don’t have time to scan through in order to find the important ones and read them all.It takes precedence.
What would you say is faster than sending a text message? Your customers can respond to a text message much faster than sending you an email to reply. Unlike email, text messages don’t need a formal greeting or signature. Your customers can simply reply with a quick “yes” or “no.” In fact, depending on the smartphone, some recipients could use their speech recognition (voice to text) feature to reply and avoid typing altogether. Also, if someone realizes the discussion would be better via phone call, they don’t have to dig through their contact list to find your number. They can simply click on your phone # listed on the text message to reach you without missing a beat.It’s available without Wi-Fi and portable.
Adult consumers devote an average of 3 hours and 35 minutes each day to their mobile devices, according to a 2018 study conducted by eMarketer. Text messaging comes pre-built on smartphones and unlike email, it’s available even when your outside of Wi-Fi range, which makes texting a more reachable medium.It’s short.
Text messaging forces you to make your point with less characters. Contrary to popular belief, being forced to communicate with limits can actually make your messages more direct and effective. The greatest writers are often directed to cut characters because important messages are best when they’re not diluted with a bunch of fluff.It’s ageless.
It’s already a known statistic that adults favor texting over any other form of communication. But now we’ve also learned that even the younger generations are showing a preference for text messaging over any other form of communicating. According to the Pew Research Center, 91 percent of teenagers with smartphones actively use text messaging.It’s conversational.
The frequent use of technology is beginning to diminish human interaction. Text messaging provides a more compassionate feeling and personalizes your connection with your customers way more than an email could. You can easily and quickly exchange texts with your customers just like you would talk to them by phone. This communication channel also opens the doors for you to add personality by using Emojis, humor, and other fun elements that are hardly used in emails.Building Rapport with Your Customers
Having a new business is like having your first pet. You’re tremendously cautious with every customer, holding their hand throughout each step, always going above and beyond to deliver excellent service. Their difficulties become your problems; it’s all very personal. Then ultimately your business begins to grow, you build more clientele and realize it’s tricky to please everyone. You begin to act more like a business instead of a personal contact. You have unavoidably lost that special touch which brought business to you in the first place. As people often say, “it ain’t easy being popular.”Business Texting Services Is Not Meant to Replace Emails
Business texting services are not meant for long-form communication. Text messaging is not going to replace email completely as long as small businesses continue to use it as a conversational messaging channel. One of the things we’re proud of here at Text My Main Number is safeguarding the integrity of the text messaging medium. In other words, we want texting to remain convenient and conversational. Our goal is not to eliminate email all together. We’re simply offering an alternative channel meant for a different type of communication. No one wants to read multi-paragraph text messages which is why it’s crucial that you keep your messages concise and include links that will allow your target to complete your intended call to action. Anything more than a few sentences will cause people to lose interest, and their eyes will glaze over, as they move your message to the trash! So, what can you do to set your business apart from your competitors and appear more personal? Sign up free to try business texting services to correspond with your customers!Five Reasons Why Business Texting Services Work for Clubs & Bars
