Keeping up with the times often means taking the necessary steps, if not leaps, and making changes to stay relevant in your industry. An important measure of your organization’s ability to cope with current demands is if you’re using up-to-date communication technology. There are affordable tools, which are also easy to integrate into your system, that you should check out.
It’s good for you if you’ve already discovered how text messaging helps your marketing strategies. But if you haven’t heard of landline texting yet, now’s the perfect opportunity to explore this messaging solution. The following are only some of the benefits that you can gain when you choose to enable texting on your office phone.
10 Basic Things You Need to Learn About Landline Texting
1. Saves Money
When you set up text messaging with your current landline phone number, you won’t have to buy new equipment or software. All you have to do is subscribe to a business texting service. Your provider has the technology that will allow you to use your number to receive and send MMS and SMS through your web or mobile browser.
2. Time Efficient
Enabling texting on your landline will only take a few minutes. It’s so simple to avail it and the advantages can open a lot of doors for your business or organization. One of the benefits of landline texting is you won’t have to spend so much time receiving and returning calls. Also, you can send messages to big groups of people at once.
3. Easy to Use
Mobile phones are the must-haves of this age and text messaging is a widely preferred mode of communication. It’s probably because SMS allows writing messages that are direct to the point. It won’t be a hardship to introduce text-to-landline services to your business because most people are familiar with text messaging. Plus, this feature also works on other connected devices, such as desktops and tablets.
4. No Disruption to Your Voice Service
Your landline phone will work as it is and you needn’t worry about changing numbers. The added texting feature will make communicating with your customers fast and easy because they can text and call you using the same contact number. Just update your website and let your customers know when your office phone is already text-enabled.
5. Customizable to Fit Your Requirements
With the basic text servicing package on your landline, you’ll be able to schedule messages, change templates, segment your contact list, automate replies, and more. Some advanced features can be added to your plan depending on what your business needs. One example is the Interactive Text Response, which enables you to ask clients for feedback or conduct surveys.
6. Allows MMS Messaging
Sometimes, words aren’t enough to articulate what your business offers. Injecting images into your text messages can speak volumes for your brand. In addition to your SMS marketing, which is by the way limited to 160 characters, you can make use of MMS messaging. Include appropriate GIFs, audio, videos, photos, visual quotes, memes, and more in your texts to boost engagement.
7. Streamlines Communication
Through landline texting, you’ll be able to manage your communications in one place. You can also collaborate within your organization with ease, especially during this time when remote work is inevitable. It’ll allow your employees as well to multitask because they’ll be able to engage in several conversations at the same time. What’s more, text messages are quick to read and can be replied to from anywhere, anytime.
8. Promotes Work-Life Balance
Although calls are obviously advantageous, they’re sometimes intrusive. It’s worse when they come up during inconvenient times or peak hours. Your office staff will thank you if you give them an option to answer inquiries by typing them or sending template replies to often repeated questions. As a result, your employees can increase productivity and optimize their office hours.
9. A Means of Keeping Customers
Because texting is convenient, more clients prefer it. They’ll be happy if they have an option to send their queries via SMS. At the same time, they can always have the choice to call your office in case they need to. And also, the texting feature of your landline allows you to manage customer relationships. Sending them personalized birthday greetings or discount alerts won’t be hard to do.
10. Mass Texting Is Possible
If you have news, updates, reminders, announcements, or promotions you want your clients to learn about, you can send your texts in bulk through group messaging. And because you can manage your contacts, such as organizing them based on demographics, you’ll be able to send specific messages to a target audience.
Conclusion If you merge your phone service with text messaging capabilities, you can give your staff and clients flexible options to reach out to each other. Providing choices that meet your customers’ preferences as well as their lifestyles can help make them stay loyal to your business. You should try landline texting to set your brand up for more opportunities and success.
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