If you want to show how good of a singer, you are you have to put yourself out to the world and sing your heart out. The same as a novel cannot be a best-selling book if not a single soul knows about it. Like it or not, this also applies to every product and service you are selling or providing, you must let people know about your business.

Mind you, there are a lot of ways to advertise, but most of them can cost you a substantial amount of money or just purely painstaking and laborious especially if you’re first starting your unique pursuit.  One of the most efficient techniques to let people get acquainted with you is through landline texting. You ask yourself, what is it by the way? Well, it’s basically sending promotional messages via text. While it’s seemingly easy, it’s proven to be effective besides. The following are some of the benefits you can acquire from marketing using SMS.

10 Reasons Why You Should Resort to Landline Texting for Your Business

1.  It’s direct, instant communication.

In a world where information is instant and multifarious, a good businessperson will take advantage of it for further elevation. Unlike any other media for communication such as dispatching archaic letters or sending emails, texting is not only easy and readily available, but gets the job done in delivering your message instantly. Not to mention, the odds of a customer reading your message is extremely high; as a matter of fact, a text is opened up to 98% of the time. Now, if you have a new product to introduce, why not send a message to your customer.

2.  Inexpensive

As I’ve mentioned, there are costly methods to promote your products and one of them is purchasing ad spots in various social media sites. If you’re a business newcomer and don’t want to invest in expensive marketing right away, sending promotional SMS would be right for you as it is cheap as well as messages can be sent to numerous people all at once. 

3.  Covers a wide range of people.

According to Pew Research Center, there is at least 97% of smartphone users who opt to texting on a regular basis. With that said, paired with the high chance of your message being read, the information you provided for your product or service may reach a lot of people from different backgrounds in no time, may it be targeted or extensive. 

4.  It is customizable.

With landline texting, there are no definitive rules to follow, you can send a message however you like it.  It is up to you to use your discretion in sending these messages, nonetheless. You can promote a new product, announce a sale or limited-time discounts, declare customer loyalty rewards, share news about the latest branch you established, or a link to your new website, you can do so much with it as your imagination is the only limit.

5.  Seamless opt-in and opt-out feature.

It’s always preferable to give your clients different options to attain higher customer satisfaction rates and overall comfortability. If you resort to text message marketing, your audience will have the ability to subscribe or unsubscribe from your updates.

6.  High chances of customer response

Whether the message contains a promotion or a contest, there’s high possibility for a customer to take actions compared to other marketing strategies. 

7.  Reliable

If you want to endorse your fresh products, you can do so with landline texting as it’s perfectly reliable in getting the word out there. With one tap on the send button, best case scenario, the next you know will be people rushing in your shop’s front door or ordering in your online shop.

8.  Environmentally friendly

Almost all digital marketing strategies are good for the environment; of course, texting won’t significantly affect the environment unlike other methods such as printing unnecessary flyers or large-scale tarpaulins. You are promoting your business while at the same time unwittingly helping nature. Green marketing is a thing folks!

9.  Enhances customer engagement.

This can make your customers feel welcome and that you’re concerned with their wants and needs in a way. Even if you don’t know them personally, there’s that sense of belongingness and camaraderie if you prompt them for things they might actually need; you’re part of their lives as a provider not just a “store” they shop for products.

10.  You will only need your phone.

While other mobile devices give your marketing a little edge, if you have a working phone and a short and concise message in mind, then you are good to go.  So, there you have it, some of the few reasons why future tycoons like you need to resort to business texting services. Although there are many odds and ends that will help augment your products or business in general, landline texting is definitely one of the best options, not only is it efficient, it’s straightforward as well. Give this free trial a run and test it for yourself!