From existing customers to gain new customers, a lot of good business in the plumbing industry revolves around good communication. With business texting in the picture, you can easily book appointments with your clients, promote your latest deals and sales and get in touch with clients effectively. If you’ve never heard of business texting or were curious as to how you could apply it to your business, keep on reading to learn more.
What is Business Texting?
The concept may seem new, but businesses across the globe are taking advantage of business texting. Business texting generally refers to companies communicating with customers or clients through text messages. While many people can rely on emails or phone calls to communicate with their customers, it’s not as effective or efficient as business texting.
Plumbing companies or owners can use text messaging to advertise their services, connect with clients or send out announcements. At Text My Main Number, we also have services that allow you to send out surveys or images to your clients as well. Better yet, you can send out all your messages in a span of a few seconds with over hundreds of current and potential clients to read it all.
The Pros of Business Texting for Plumbing Businesses
If you haven’t yet integrated business texting into your plumbing business, here are a few benefits to look into and why people believe it’s just as important as having a social media platform.
- Reach to more potential clients
Compared to emails, text messages have an average 98% open rate. Additionally, people open up a text message within 90 seconds of receiving it. This means that there’s a higher chance your customers will read and engage with your appointment reminders or answer any concerns over text.
- Increase engagement with clients
Nowadays, more people spend time on their mobile devices than on any other form of technology. When sending out promotions for your plumbing business or reminders to your customers, you’re preventing your clients from losing interest in your business.
- Easily Communicate with Clients
Business texting makes communication easy for you. You don’t have to write long and formal emails to clients. You don’t have to rely on phone calls that end up going to voicemail anyway. However, with a simple text to those who sign-up with your business, you can send out millions of messages with a simple click of a button. Additionally, with such a high message open rate, you can almost guarantee your clients will read your message.
How Plumbers Can Use Business Texting
You might still be curious about the different ways you can use business texting for your plumbing business. Below are a few ways you can use business texting to run a successful plumbing business in today’s competitive environment.
- Appointment Reminders
There’s nothing more frustrating than showing up at a client’s house, just for no one to be home. To avoid no-shows from happening frequently, use business texting to send a friendly reminder to customers about upcoming appointments. You can set up automated messaging on your business texting platform, so reminder messages are sent at least 24 hours ahead of time. On the Text My Main Number database, you can set it to your liking. Included in the text message, you can also your online booking site the text so customers can make any adjustments or changes accordingly.
- Answer Customer Questions
Sometimes customers are more comfortable texting than they are calling. If you partner with Text My Main Number, you have access to a one-on-one feature that you can use to directly message clients if they need to ask any questions or speak to you directly. The best part is you can chat with several clients at the same time. If clients ask for a quote or if they’re interested in other services you offer, you’ll always be a simple text away.
- Send out Holiday and Birthday Messages
There’s nothing like receiving a sweet message on your birthday. Whether you run a plumbing business or an e-commerce store, you can always send out sweet messages on your client’s birthday or during the holidays. These personable moments create a more emotional bond between you and your customers, which will cause them to more likely call your business whenever a plumbing issue occurs. It shows your customers that you care more about them than just their business – and that’s how you show appreciation.
- Promoting Services
From clogged toilets to leaky faucets, you want to make sure clients in your area know exactly what services you offer. Once clients text a code to your business number, they will then gain access to all the text messages you send. You can choose to list your services, send clients a list of all the services and prices or include an MMS image. The choice is completely up to you!.
Alternatively, you can advertise your latest promotion, send a link to your social media and so much more. With an open rate of 98%, more of your customers will likely see your messages.
Business Texting Etiquette
- Keep it short
Save long conversations for phone calls and meetings. Like any text, messages are most effective and easy to read when it’s concise.
- Set boundaries
Clients might feel the urge to contact you on a daily. You can resolve this issue by setting up an auto-response and clarifying the need to communicate during business hours.
- Be clear
To avoid continuous back and forth questions, make sure to keep your messages clear. With Text My Main number, you can also send out message templates so that you’ll only have to write a specific question once. Plumbing businesses can gain a plethora of benefits when they include business texting into their communication and marketing methods. It’s worked for thousands of businesses across hundreds of industries – your plumbing business with surely reap benefits from this too. Get in touch with our customer support team at Text My Main Number to get started. Alternatively, you can always give our platform a 14-day free trial to see if it’s for you.
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